There are many ways that modern technology has revolutionised the fundraising industry. Today’s software allows charities to have a single central location for charitable events, teams, volunteers, security and fundraising. But whilst some may think that using this technology eliminates all of the guesswork from successful fundraising, the truth is that if you are looking to raise money for an organisation, you will still have to research and explore a number of strategies, one of which is using social media.
Many charitable organisations are now using CRM, or Contact Relationship Management software to manage their fundraising efforts. In fact, using this kind of software has become ubiquitous in the fundraising realm over the past few years.